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Home Staging Resource Newsletter
Real Estate & Home Staging Happenings
March 2013
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Hi Audra,

Wow, is it already almost March! There is a lot going on in the staging and redesign industry, not to mention the wonderful RESA Conference we all had last month, so grab a cup of coffee and enjoy...

Reflections on the RESA Conference
An Industry to Be Proud Of!

What an amazing RESA convention we had for the staging and redesign industry last month! My head is still spinning but I wanted to just quickly write down some of my personal highlights and learning experiences:

Here are some of my favorite quotes I will now use:


  • "Respect what you do and raise the level of your profession...when someone charges less than you, the response should be, 'she's not charging less out of the goodness of her heart, she's just not as good as me!'" - David Avrin
  • "It's time to shift to a "Creative Tension" where change and learning are the norm!" - Bodine Balasco
  • "Savvy and successful agents match the style of their seller with the the stager they plan to use and they use several, so be who you are...authentic!" - David Ames - Realtor Panel Expert
  • "I could pull my own tooth out too but it's better to use a dentist." - Karen Otto as a response to when sellers or agents say they "stage themselves"
  • "I love working with investors and in fact, I got so tired of occupied staging I told the next customer that my consultation cost was $600 and they still went forward with it!" - Ryan Dressel, my amazing and accomplished Staging Mentor
  • "Don't be afraid to paint the ugly picture of what will happen if a client does not use you to stage their home!" - David Avrin

Click Here to See Photos and More RESA Convention Stories!

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Latest Raves...


A Few HSR Testimonials of the Last Month

We honestly have the BEST group of stagers and redesigners in the industry! They make me proud, so I thought I'd mention a few of our latest raves and feedback from members...

  • I would say the business development and forms sections were the most helpful to me. Cutting and pasting the forms on to my letterhead saved me a considerable amount of time. The forms are comprehensive and very useful. The staging modules and staging day videos were a lot of fun. The section with links to obtain trade discounts is amazing! I would recommend the HSR program to stagers who are interested in taking their business to the next level. The staging and business development modules went above and beyond what I was expecting. Overall, the certification program far exceeded my expectations! Jeanne Ross - The Polished Home
  • I would like to thank you for putting together such a thorough program. All the details that were not taught in design school were given rhyme or reason in your HSR training. I am excited to apply my certification and see how far I can take myself. - Tess Johnson
  • The course just walked you through every aspect of the business and answered every thought that came into my mind. All of the videos and webinars were very informative. It's the best investment I ever made! I would totally recommend it!! - Karen Hunter - www.staging-magic.com
  • I wanted to thank you for the opportunity! It is overwhelming to dive into your website...so much information and awesome ideas, tips, pictures etc.! And I already have clients! I feel the excitement when I work on staging...It is very comforting to have your website full of wisdom behind my back. I keep running to my checklist and laughing at my "aha" moments. - Hana Latyn - www.eurostaging.com



Again, thanks for your time and interest! I hope you'll consider entering into this amazing industry! Staging works and in today's market is the only thing that can help to sell a home other then lowering the price.

If you're a real estate agent, please go to our directory to find a competent, HSR Certified Professional whose focus is making your job easier. If you're a Home Stager, please consider joining HSR and taking part in our 21-Day, HSR Certification Program! Thanks for your time and attention and have a wonderful day!

For newsletter sponsorship opportunities, email us at [email protected]

Warmest Regards,

Audra Slinkey
Home Staging Resource

Phone: 1-888-563-9271







Our Mission

The Mission of Home Staging Resource is to add integrity to the home staging industry by offering the most comprehensive 21 Day HSR Certification staging and redesign training available to Professional Home Stagers and Redesigners. 

Free Training

21-Day Training Video
Is Home Staging for You Video?
Anatomy of a Staging Day Video
12 Rules of Home Staging Video

Credibility Counts!

HSR was the first and one of the only accredited staging and redesign training programs by the Real Estate Staging Association (RESA).  RESA is the only true Trade Association for the staging industry.  RESA has thoroughly reviewed, audited and Accredited our training materials and found that it exceeds their stringent, quality standards!  When other trainers call themselves "World's Best" or "Accredited" ask them WHO actually "Accredited" their materials.

Click to verify BBB accreditation and to see a BBB report.

Audra Slinkey is a best selling author, international public speaker and has been featured on too many news channels to list.  She personally mentors and trains each member who goes through her HSR Certification Program.  She has been staging and training successful stagers across the globe since 2005!



I have enjoyed so much being a part of your awesome company. I love the information-it has helped me with my marketing most of all. It has been 7 years now and I love staging for clients. Thanks again,

Diane Lunceford
Professional Home Stager and Redesigner
Home Staged-Home Sold

Hello, and Thank You for what HSR has done for me. I am a male 50 years of age and have always loved beautiful things, my wife being at the top. I do not come from wealth or am a man of money, but I've been blessed to find great deals on quality things. I have decorated the homes I have lived in because of my passion for beautiful things and because GOD has given me a talent. I have always believed in helping others and giving of ones self. HSR training has given me a "CLEAR" direction on how to use my talents to help people who love what thy have but need a direction of their own. HSR has opened the doors to my mind of dreams dreamt, but not yet lived. Thank You HSR in advance for opening the doors of so many possibility's . . .

Frank of Grand Junction, Co. (www.silverliningdesign.biz )

The certification process was fabulous, self-paced and very easy to follow. The entire process was clearly articulated and the step-by-step teaching approach made everything so simple to follow.  Thank you for this wonderful Certification course!

Arlene Mourier
Life Is A Stage


I just want to let you know how grateful I am for all the guidance that the Home Staging Resource training provides to its members. Just as Audra mentions in the Week 1 Overview, I do feel overwhelmed. However, it is comforting to know that so many resources are available to me as an HSR member. I'm looking forward to starting Week 2 and I must admit I do feel confident in going forward in this new business venture. That confidence comes in large part to the support offered through the HSR member web site. Thanks for creating such a comprehensive training package & mentorship program Audra!

Carol Dunn,
Creative Edge Staging Solutions, LLC

Before I signed up for HSR, I went through another staging school which at the time was advertising on HGTV offering a lucrative guaranteed income. I "jumped through their hoops' and passed their tests only to be offered independent contracting. ( I do all the work and they make the money--not for me!) I was TOTALLY unprepared to be in business for myself in this industry after that 6 month experience! Talent is mandatory but specific business knowledge in this industry is absolutely imperative!!

Thank God for you and HSR! Wow! I am absolutely "blown away" with your amazingly thorough " A-Z++ " program in the Staging & Redesign industry! You have thought of everything and then some! The ongoing extensive information, training, forms, marketing tools, marketing solutions package and personal support you provide are delightfully overwhelming! I now feel TOTALLY prepared to be a Professional Home Stager thanks to HSR! I can't thank you enough Audra for helping me to change my life and follow my dream! Your school is phenomenal!

Vicki Sweet
Home Sweet Home Staging & Redesign, LLC
Virginia Beach, Va.

"The HSR training program exceeded my expectations. I can not imagine trying to start a home staging business without taking this course. They provide so much helpful information. It would have taken me many more months to get my business off the ground if I had tried to do it on my own. Their support kept me motivated, the downloadable documents kept me from having to reinvent my own forms and their marketing plan provided a useful path for me to follow. It is worth every penny, and more!"

Lisa Hall Staging & Design
Annapolis, MD

The HSR Training program got me on my feet, and I started my own business while working full time. It 's filled with plenty of material, and guidance. The program was fun and easy to follow. The web-site tutorials are great! I can't thank Audra and everyone enough!"

Adrianna Dekrell

Dear Audra, I've been considering the home staging and redesign industry for a couple of years. I decided 2010 was the year that I would change anything in my life that wasn't making me happy. I want a fun, flexible, and fulfilling career. A friend tried to convince me that I could do it without investing in training. You can't put a dollar amount on the confidence feeling prepared gives you.

The training has far exceeded my expectations and worth every penny of investment. Audra and her team has done an extraordinary job of researching and documenting every aspect of this field. What impresses me most is her personal communication with each subscriber and her devotion to continue to improve the program. In my research for a training program, one graduate referred to Audra as "no slouch." I feel I have all of the information I need to be successful and know that HSR will be a resource I will continue to tap into for many years.

Sandra McKinley
Red Door Home
Philadelphia Suburbs

Dear Audra,

I can't believe how much your home staging course has changed my life! I have worked full time as a hairdresser for 25 years and really needed a change. I have always loved Real Estate and decorating and I have wanted to change careers for a few years now but I had no idea what I would do. After doing some research online I realized I could make a living doing what I'm good at and I'm so glad I chose your program! You really have thought of everything, this training program is amazing! I really loved the recent changes you've made and I just want to thank you for giving me a reason to get up every morning excited about what the day will bring!

Luci Terhune N.J
Bungalow Home Staging & Redesign

"The HSR Training is excellent!

I wish I would have trained with HSR when I first started my staging business over one year ago!  I would have paid for the training several times by now with all of the mistakes I have made trying to figure out this business on my own. Audra has made starting a staging business so easy with no guess work."

Peggy Givens
Staging Tulsa

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