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Real Estate Agents Are "Retooling" For
A Slowing Housing Economy
by Audra Slinkey

Two key components to a Real Estate Agents marketing success lay in bringing in a Professional Home Stager AND Photographer in order to compete in a slowing economy, according to a June 24th Orange County Register article.  At the Home Staging Resource, our Professional Home Stagers are not only expert home stagers and marketers, but are also trained on the art of great picture taking and presenting.  

Let's face it, when the room is staged is when the best photo will be had, so it makes sense for the Professional Home Stager to be responsible for taking great "after" shots.  Savvy real estate agents from across the country are "partnering" with HSR Certified Professionals to not only spend a day transforming the home but to create "Real Estate Shows".  The HSR Professional will create the MLS photo show and link for the home to give to the agent, as well as a "before-and-after" show commemorating the work that was done for the home seller.  To view an example of these fantastic shows go to our Staging Success Video page.

Real Estate Shows is an easy to use program that allows the agent or home stager to create beautiful, informative video of their listing at a VERY reasonable price.  When over 85% of home buyers are online BEFORE they visit the home, this video has tremendous impact in driving buyer traffic to the home.  In fact, if a real estate agent "partners" with an HSR Certified Home Stager  they get an even better deal on the already low cost of creating unlimited shows!

At HSR we believe in helping to create win-win relationships for our Members and their real estate agent partners, so we spend quite a bit of the 21-days training on doing just that.  The Professional Home Stager's job is to make life easier for the partnering real estate agent by educating the seller, transforming the home, taking terrific photos and creating a photo show.  By doing this, the stager creates long-lasting, mutually beneficial relationships with their agents.  The agents benefit by increased listings, reputable listings, faster home sales at better prices. 

At HSR, we show our members how to value and form these critical relationships because we view the real estate agent as their "number one" client. 

Read the Orange County Register Article Source...

Our Mission

The Mission of Home Staging Resource is to add integrity to the home staging industry by offering the most comprehensive 21 Day HSR Certification staging program available to Professional Home Stagers.  By doing this, we ensure high quality, result oriented partnerships between our HSR Certified Stagers and their  Realtor and Home Seller clients in the marketing and preparation of homes for sale otherwise known as "staging".  We do this so that "every home may be staged" and marketed to it's fullest potential!

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Testimonials

"I am so glad I made the decision to go with the Home Staging Resource for my business training! It has been the missing link to my business. Thanks Audra for your fabulous business.

Kristina, MI
(existing home stager turned Gold Member)

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