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Home Staging Resource Newsletter
Real Estate & Home Staging Happenings
July/August 2009
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Dear Reader,

No one has a crystal ball, but here is my translation of the real estate market facts. Also, a complete Table of Contents of our Definitive Guide to Staging and Redesign...

Are We There Yet? A Real Estate Market Prediction
 
Three Things You Must Do Today, If You Have to Sell...
 

It was only two and a half years ago that I wrote the article, "How to Sell Now Or Forever Hold Your Peace (For a Few Years At Least)" I stressed the importance of not waiting since housing prices were sure to go down. Boy did they ever!

In today's summer home sales climate, the low end housing market has been finally heating up with multiple offers from new home owners and investors on short sales and foreclosures. Meanwhile the high end home owner whose home price has not seen the dramatic decreases of the foreclosure competitive low end market has been standing firm on price creating a price gap between the top and bottom market. So what does that mean when buyers are only looking at the low end of housing?
 


 
Details of the Definitive Guide to Staging and Redesign
 
Sneak Peek of the Table of Contents...
HSR Certification

Audra,
I spent an entire weekend reading and absorbing the new Color Guide. Finally, a true comprehensive explanation of the attributes of color with all the nomenclature in one place and call outs to the differences. You've produced a great educative piece--I am just thrilled with it!

Thank you, thank you, for giving us this additional education which leads to a more confident & incentivized approach--and most importantly--you have given us a way to apply it in the real world
!
GREAT JOB,
Linda J. O'Neill
HSR Certified Professional Home Stager
ON CUE Home Staging

I get a lot of questions from people wanting to know EXACTLY what I teach in the fourteen Design Modules that make up the Definitive Guide to Staging and Redesign.

Not only do I provide over 65 useful hand-outs for you to give your clients, the photo-filled Guide itself is over 200 pages long!

Click Here to see my Detailed Table of Contents...


 
Home Stagers Success Stories
 
Doing What They Love and Helping Homes Sell...
 

Hi Audra,
Thank you for visiting the Midwest stagers in Chicago last April...I learned a lot and enjoyed meeting fellow stagers!

This vacant home received 3 offers in 3 days and sold for $14,000.00 over the asking price. http:// www.realestateshows.com/407270
This occupied home received an offer in less than 2 months, which qualified the sellers (who were going through a relocation) for a bonus from the relocation company! http:// www.realestateshows.com/383616

Thank you so much for the training and I am looking forward to going through the design modules!


Jane Conner
CentsAble Décor LLC

Audra,
The very first home I staged sold within 30 days of being on the market. The homeowner and Realtor both said they had many compliments on the staging and believe it helped immensely in the quick sale of the home. My client was the homeowner, and she wrote this e-mail to me recently.

SUSAN: "The house SOLD! Each showing we had -- and we have had many -- praised the staging of the home as 'excellent.' The majority of the compliments as 'exceptional' were the master bedroom and bench in the bathroom area. Thank you!"
Thank you
!
Susan Constantin

Audra,
You have done and are doing an amazingly thorough job with our training! All I have to do is connect the dots, follow through and allow my personality and the process to merge.

Last week, I staged a home with the ideal seller. Her full trust in me and commitment to invest in the sale of her home led to impressive results! Tuesday's Realtor's open house was AWESOME and by Thursday, one of the visiting realtors called me about staging one of her listings.

Thanks for all the resources HSR puts at our fingetips! Your expertise in internet marketing and active networking with other staging companies sets HSR far above all the others and makes me proud to be an HSR home stager!


Michelle English
Savvy Stager, Charlottesville, VA

 

 
AGENTS - Contact an HSR Certified Professional Home Stager Today!
 

 
Don't wait till after summer to stage your listings! HSR Certified Professional Home Stagers are the most extensively trained in the industry and have special partner programs available to Agent Partners!

CLICK HERE to watch an quick 2-minute video about our Staging Agent Partner Program.


Again, thanks for your time and interest! Staging works and in today's market is the only thing that can help to sell a home other then lowering the price.

If you're a real estate agent, please go to our directory to find a competent, HSR Certified Professional whose focus is making your job easier. If you're a Home Stager, please consider joining HSR and taking part in our 21-Day, HSR Certification Program! Thanks for your time and attention and have a wonderful day!

For newsletter sponsorship opportunities, email us at advertising@homestagingresource.com

Warmest Regards,


Audra Slinkey
Home Staging Resource

Phone: 1-888-563-9271
 

 
Our Mission

The Mission of Home Staging Resource is to be a continuing source of staging training, education and valuable information for Professional Home Staging, Realtors and Home Sellers in the marketing and preparation of homes for sale otherwise known as "staging".  We do this so that "every home may be staged" and marketed to it's fullest potential!

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Professional Home Staging

Dear Audra,

I can't believe how much your home staging course has changed my life! I have worked full time as a hairdresser for 25 years and really needed a change. I have always loved Real Estate and decorating and I have wanted to change careers for a few years now but I had no idea what I would do. After doing some research online I realized I could make a living doing what I'm good at and I'm so glad I chose your program! You really have thought of everything, this training program is amazing! I really loved the recent changes you've made and I just want to thank you for giving me a reason to get up every morning excited about what the day will bring!

Luci Terhune N.J
Bungalow Home Staging & Redesign

"The HSR Training is excellent!

I wish I would have trained with HSR when I first started my staging business over one year ago!  I would have paid for the training several times by now with all of the mistakes I have made trying to figure out this business on my own. Audra has made starting a staging business so easy with no guess work."

Peggy Givens
Staging Tulsa

"Audra, I am so impressed with HSR and what a tremendous help it has been to
me. I have been an Interior Decorator for twelve years and thought that
Home Staging and Re-Design would just complement my services. I didn't
realize until I started your program how much I would learn from your
business and marketing expertise. It is so specific and vital! I would
recommend HSR to anyone wanting to enter this business. Do it the right
way - go with HSR!"

Patricia Skelton
East Coast Designs

"The Home Staging Resource Training program is by far the most comprehensive, well thought-out intensive program available. It is without
question the complete and total package with each and every nuance perfectly thought out, enabling you to hit the ground running. From the text and
checklists in each week, to the interactive webinars to the wonderful and high quality marketing solutions package, this is the prime resource and
choice for any serious new stager.  I highly recommend
this program."

Vickie Veloudios
Studio V Staging, Inc.




"We chose Home Staging Resource as our training and certification company
because we were able to conduct the training on-line from the comfort of our
own home, but more importantly, because HSR offered a comprehensive program
that provided not only "certification," but the backend marketing services
and on-going support. In today's competitive market, any company just
starting out has to be able to market their company, products and services
via the internet. Home Staging Resources offered us the ability to get up
and running on the internet quickly, provided the training and certification
for credibility and provided the on-going marketing programs... all for a
minimal investment. We're very happy that we chose HSR and would highly
recommend their services to someone looking to start a Home Staging and
Redesign Company!"

Judi Randall
Owner, C & J Home Staging
HSR Certified Professional
 

"The training materials are "awesome". I am thrilled to have them. Even
though it is taking me much longer to do what is required, I can do them at
my own speed. Hopefully, I will eventually "get there", thanks to you and
your very "efficient" staff. I also have enjoyed watching all the videos as
they put real life into staging. Thanks so much."

Sincerely, Janet Hartwell


"I had spent a lot of time researching home staging programs. There are quite a few out there but none compare to HSR. Once I signed up for the training I was amazed at the wealth of information that was right at my fingertips. If you are uncertain as to whether or not to sign up with HSR I would say to you, don't put it off. You will get more information than you ever imagined possible, as well as, you will receive personal interaction emails from Audra and her staff. I certainly feel I have gotten more than my money's worth. I only wish I would have done this sooner."
Theresa Burba, IN
Premier Staging and Redesign


 "
I am so glad I made the decision to go with the Home Staging Resource for my business training! It has been the missing link to my business. Thanks Audra for your fabulous business."
Kristina, MI
(existing home stager turned  Member)

"Thank you for your passion and commitment to your members and the Home Staging industry. I'm so pleased with the investment I have made in the Home Staging Resource. The training and information I gained are worth every penny I spent. You approach your business with integrity and unselfishness, consistently demonstrating your motto of giving back to your customers. Word of mouth is sometimes the best marketing there is, and you can be assured that I will be singing your praises to anyone that asks."
Michelle Butler, FL

"I've in known in my heart for a long time that I could help realtors
sell homes by just doing a little face lift and giving homes that personal
touch that it needed, but I didn't know how to put my ideas into a business plan until I found Home Staging Resource. On searching the web one day, I discovered Home Staging Resource and found the answers to my many questions and got some direction to my new business and I was thrilled.  The HSR training has given me exactly what I've needed to have a successful business.  You've thought of everything!  I appreciate the personal touch HSR gives to their members. Thank you for having this vision to help others in fulfilling their vision!"
Belinda Gay Cookman,
      BG's House Dressing - Serving Metroplex area of Dallas/Ft.Worth

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